Get a Dedicated Short Code With Ease

Getting a dedicated short code for your business has never been easier. From signing to sending, Mozeo helps customers get their short code up and running. Enable your brand to text at scale with Mozeo and your very own short code.
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What Are Dedicated Short Codes?

A dedicated short code is a five or six-digit phone number for high-volume business texting. A short code offers businesses the highest throughput of all phone number types, making it the optimal choice for large-scale SMS campaigns. There are two types of dedicated short codes: vanity and random.

A vanity short code, similar to a vanity license plate, is a specific number your business chooses because it is memorable. It may be a numerical pattern that’s simple to remember or closely related to your brand. An example of a vanity short code would be: 51515.

There are also non-vanity short codes, known as random short codes. These short codes are a series of five numbers randomly generated for you. You cannot choose the digits that appear in the phone number. An example of a random short code is: 60124.

Benefits of Dedicated Short Codes

Businesses across all industries are choosing to use SMS short codes over 10-digit long codes and toll-free numbers. Let’s take a look at some of the top reasons why.

Brand Recognition

Dedicated short code numbers can become synonymous with your brand. After you send a few text messages from your short code, customers will likely start to recognize it, especially if you’re using a vanity number. The short, five- or six-digit code helps you boost brand recognition and establish customer trust.

High Throughput

A significant benefit of SMS short codes is their high throughput, allowing for faster message sending. Short codes were explicitly designed to enable mass texting at scale, allowing businesses to send millions of texts to customers quickly. Short codes have the highest throughput of any phone number type.

Compliant Sending 

To obtain a short code, brands must demonstrate to mobile carriers that they comply with key business texting laws, like having established opt-in and opt-out procedures. This means that short codes offer brands the opportunity to ensure their SMS marketing campaigns are compliant from the jump.

High Deliverability Rates

Since short code applicants are vetted and approved by all mobile carriers, this results in high deliverability rates. Experience reliable SMS sending with a dedicated short code. 

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Best Practices for Using a Dedicated Short Code Number

Here are a few best practices to help you maximize the effectiveness of your short code texting campaigns.

Keep Messages Valuable

Texting is a personal channel that’s highly effective when used correctly. However, to keep customers subscribed to your SMS program, make sure that the messages you send are relevant and valuable. You want to ensure that customers are excited to hear from your brand and find your text message content helpful and engaging.

Track Your Performance

The best high-volume texting campaigns are not built overnight. Instead, they are carefully measured and refined over time. Your business should track key metrics, such as opt-out rates, new subscriber counts, link clicks, and more, to understand the performance of your SMS campaigns and make improvements.

Promote Your 
Short Code Number

One of the most effective ways to attract new SMS subscribers is to promote your short code number on your website, in advertisements, or on flyers. You can encourage customers to text a keyword, such as ‘MEMBER,’ to your short code number to receive a discount and join your exclusive text club.

Honor Opt-Outs

To remain compliant with TCPA regulations, you must allow customers to opt out of SMS messaging at any time and fulfill opt-out requests within a reasonable timeframe. One of the best ways to do this is to select a platform like Mozeo that automatically unsubscribes contacts who reply with words like 'STOP' to your text messages.

Obtain Proper Consent

Regardless of your short code use case, you must first obtain consent to send text messages to your contacts. This process, known as getting an SMS opt-in, is required by law. You should provide a simple opt-in method, such as offering customers the option to select a box to subscribe at checkout or creating a sign-up  form on your website.

Keep Messages Valuable

Texting is a personal channel that’s highly effective when used correctly. However, to keep customers subscribed to your SMS program, make sure that the messages you send are relevant and valuable. You want to ensure that customers are excited to hear from your brand and find your text message content helpful and engaging.

Track Your Performance

The best high-volume texting campaigns are not built overnight. Instead, they are carefully measured and refined over time. Your business should track key metrics, such as opt-out rates, new subscriber counts, link clicks, and more, to understand the performance of your SMS campaigns and make improvements.

Promote Your Number

One of the most effective ways to attract new SMS subscribers is to promote your short code number on your website, in advertisements, or on flyers. You can encourage customers to text a keyword, such as ‘MEMBER,’ to your short code number to receive a discount and join your exclusive text club.

Honor Opt-Outs

To remain compliant with TCPA regulations, you must allow customers to opt out of SMS messaging at any time and fulfill opt-out requests within a reasonable timeframe. One of the best ways to do this is to select a platform like Mozeo that automatically unsubscribes contacts who reply with words like 'STOP' to your text messages.

Obtain Proper Consent

Regardless of your short code use case, you must first obtain consent to send text messages to your contacts. This process, known as getting an SMS opt-in, is required by law. You should provide a simple opt-in method, such as offering customers the option to select a box to subscribe at checkout or creating a sign-up  form on your website.

How to Get a Dedicated Short  Code Number on Mozeo

Here’s a breakdown of the four simple steps to get a short code number with Mozeo.

Choose Your Short Code

The first step is to pick the type of short code you want. You will choose between a vanity or non-vanity short code. This choice will determine the cost for your SMS short code texting service.

Register Your Short Code

The next step is short code registration, which takes approximately eight weeks. During this process, Mozeo submits your registration to all mobile carriers for approval. Mozeo will handle any back-and-forth and progress check-ins.

Account Set Up & Testing

Once your business has secured approval from mobile carriers, we connect the SMS short code to a Mozeo account. Our team will conduct testing to ensure your short code is working properly.

Go Live

Now that your short code and Mozeo account are set up, you’re ready to start texting your customers, leads, or employees!

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Why Choose Mozeo as Your Short Code Service Provider

Mozeo helps our customers get their short code up and running. You won’t be disappointed when you choose Mozeo to help your business get its dedicated number.
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